Smart security labels
Anti-counterfeiting. Traceability. Connected products. One label
Our smart security labels integrate cutting-edge security features and serialized authentication solutions to enhance the detection of counterfeit goods, safeguard your products, and connect with your customers in new and engaging marketing ways.
We utilize serialized QR codes to create a unique digital identity for each of your products. This cutting-edge brand protection technology is nearly infallible and undetectable, ensuring the failure of even the most sophisticated counterfeiting attempts and the detection of most counterfeit copies of your products.
This anti-gray market and anti-counterfeiting package includes adhesive, custom-printed, connected security seals (tags, labels, cartons) and tamper-evident features to prevent tampering and product diversion. Thanks to Edgyn Care, our traceability, consumer interaction, and brand protection platform, your security officers can use them to confidentially track and authenticate products, ensuring your brand integrity and customer safety throughout your supply chain.
Secure, attractive. Smart protection against counterfeiting.
Our smart security labels typically combine a security tamper evident substrate such as STES®, with several layers of security features, visible on packaging or hidden and a QR or datamatrix code. Providing effective protection in the fight against counterfeits.
The combination of several security features enables both rapid in-field authentication of your products and advanced verification.
We partner with you to find the right design, adapted to your brand identity.
What is product traceability and why is it important for your brand?
Traceability is the process of identifying, authenticating, and tracking products throughout the supply chain.
By implementing product serialization and detailed labeling and packaging, brands can better verify product authenticity, manage recalls, improve inventory management, and maintain quality assurance. An effective traceability system enables quick response to any issues, ensuring consumer confidence and regulatory compliance.
At Edgyn, we provide advanced solutions to enhance the visibility and security of your supply chain, ensuring that each product's journey from production to consumer is well documented.
Connect your products: trust and transparency
A simple scan of the QR code enables consumers to identify the product and access to product and traceability information.
Your customers can verify that the product is authentic, access personalized information on your products’ usage, components and origins. Providing transparency on your products and company to the market. Building trust with your customers.
Coupling our smart security labels with our customer interaction solutions, you can provide them with enhanced, personalized online digital content.
Secure your supply chain, fight grey markets
Our smart security labels solutions can be combined with our traceability solutions to track your products from production to authorized distributors and manufacturers. It enables you to
- Get an end to end view on your product distribution flows and inventories
- Identify and fight against grey markets and product diversion
- Identify aging inventories, optimize your supply chain distribution
- Optimize goods/product recalls
Digital fingerprint for advanced protection against grey markets
However, serialization and traceability alone are not always sufficient to fight efficiently against grey markets. As soon as brands start to serialize and trace their products, they realize that diverters delete, copy or erase codes. Our digital fingerprint solutions provides the most effective answer to diverted products for a highly secured anti-diversion program.
Collect data to monitor your brand protection program
Our smart security labels solutions can be combined with our Brand Protection Analytics Platform to
- Get a real time, localized view on all product verifications and scans
- Get real time alerts in case of counterfeit or diverted products
- Get real time view on your product flows
- Control the proper application of your brand protection strategy
What is smart brand protection and how does it work?
At Edgyn, we have developed a comprehensive strategy for safeguarding brands against the risks of illicit trade and counterfeiting. This strategy is designed to provide our clients with a competitive, smart advantage over counterfeiters. This is why we have chosen to brand it smart. Our program offers a range of brand enforcement and protection services, from product serialization to authentication tools. We leverage cutting-edge technologies to monitor, detect, and respond to potential threats from illicit actors in real time. By implementing our strategy, brands working with us can proactively and sustainably mitigate the negative impact of counterfeiting on their reputation and business.
Contact us
Contact us to learn more about our smart security labels, anti-gray market solutions, and how to protect your products in the fight against counterfeits.
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